TAPCO CU
The Tacoma-Pierce County Credit Union (aka TAPCO CU) has been an institution in Tacoma for many years. Updating their brand for a new generation took the full team at Hemisphere, and included a new logo, brand colors, tagline, and a whole new way of meeting customers’ needs. After tons of work and many rounds of revisions, we were all rewarded with an award-winning* rebrand that has set TAPCO up for years to come. After the team branding effort, I became the lead designer for the TAPCO brand and collateral, which included a full overhaul of branch signage, graphics, stationery, and marketing pieces. Monthly emails, quarterly branch signage updates, and several full marketing campaigns were created as well. (Created for Hemisphere Design & Marketing)
*Winner of three NWCUA Spectrum Awards and two CUNA Diamond Awards